I work with a number of different retailers in the Casual Living niche. So I decided to contact one of the biggest manufacturers in the industry (who I had a previous relationship with) to see if they’d be willing to let me create some content for their retailers. Without hesitation they said “let’s do it!” Here’s the exact email I sent:
After I lined up a partnership with the first manufacturer in the example above, I knew other manufacturers would be interested in doing the same thing. Especially when they hear other people are doing it. It just so happened that I was collaborating with another manufacturer on a project for a client of mine. I took advantage of that email chain to pitch my idea to their marketing director. Here’s what it looked like:
Brian Downard / Partner, ELIV8
Submit the application below and we’ll email you back within 48 hours to let you know if you’re a good fit for the program.